Google has just crossed the 20-year-old mark last September 2018, and for many entrepreneurs and business-folk, the rags-to-riches story of the $120 billion multinational tech titan is a very inspiring tale.
From its humble origins as a mere research project at Stanford University by founders Larry Page and Sergey Brin in 1996, Google has grown in leaps and bounds. Today, some 4.5 million queries worldwide are typed into the search engine each minute, which just goes to show how indispensable Google is in daily life.
Instrumental to Google’s success is the legendary “Don’t Be Evil” manifesto: a jab of sorts at stereotypical corporate culture, particularly at Google’s competitors at the time, who, according to Gmail creator, Paul Buchheit, “...in our opinion, were kind of exploiting the users to some extent."
This user-first philosophy is what governs most of Google’s directives when ranking websites on a search engine results page. With over 200 factors determining a website’s search relevance and authority, the key consideration is to always deliver the highest possible quality content and online experience to anyone using the search engine. A positive user experience results in trust, and trust, in turn, ensures repeat usage.
The proof is in the figures. In 2018, Google commands an impressive 86.28% market share on desktop and upwards of 93% on mobile, beating out Bing, Baidu, Yahoo!, and other search engines.
Even as Google continues to dominate online search, the tech company has evolved to accommodate its growing business interests. In 2015, the company had undergone a massive corporate restructuring, resulting in the emergence of a parent holding company Alphabet Inc., with Google as its main subsidiary for all of its Internet-based interests (including search, online advertising, cloud computing, email, and other online business services).
Meanwhile, Alphabet is free to follow its own upward trajectory at the same time, further diversifying through numerous off-line investments and acquisitions such as R&D, life sciences, green energy, investment capital, and future tech.
Which is why Google’s rise and continuing success makes for an interesting business lesson for entrepreneurs, managers, growth hackers, and students alike. Virtually every detail of the company’s long history has been studied by enthusiasts and experts, with many hoping to replicate the Internet giant’s success elsewhere. Here is an infographic outlining some of the most interesting stats and facts about Google for you to check out.
Check out more:
- 5 Interesting And Informative Facts About The Web or Internet
- Best Interesting Android Facts You Didn’t Know
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