4 Ways To Cut Marketing Videos That Flow More Smoothly

Ways To Cut Marketing Videos That Flow More Smoothly
Are you trying to cut together a marketing video but find that the transitions between clips seem sudden and jarring? If you aren’t careful that can be very distracting for viewers, and could detract from the message that you’re trying to deliver.

Cutting videos that flow smoothly is a not a precise science, and it does require some experience. That being said there are a few ways that you can start to cut together marketing videos that are much smoother – and gain experience in the process.

1. Avoid or Mask Jump Cuts

One of the most common reasons why your marketing videos may be very jarring is if you’re using lots of jump cuts. That essentially means that you’re cutting from a point in the video to a point later on in the same video that is visually almost identical.

Because of the similarities between the two videos, the subject will seem to suddenly jump out of position. That is something that you want to avoid, and if possible you could just avoid jump cuts entirely.

Unfortunately in many marketing videos that are shot using a single-camera setup, avoiding jump cuts sometimes isn’t an option. If so you should try to mask them by either inserting a cutaway in between the two clips, or re-framing one of the clips so that it looks visually different.

While neither option is perfect, it will help make your transitions much less jarring for viewers.

2. Cut On Action Whenever Possible

In contrast to jump cuts, you should cut on action whenever it is appropriate. Very few types of cuts are as smooth, and by using them your marketing video will flow a lot better.

To use a cut on action you need to have two clips which show the same action continuing across them. If you do, viewers will be focused on watching that action that they are less likely to take notice of the transition in the video itself.

As you can imagine it is easiest to pull this type of cut off when recording using a multi-camera setup. It will let you shift from one camera perspective to the next in a more fluid manner.

At times however you can use a cut on action by taking advantage of implied action. For example if one clip shows a hand turning a knob, and the other clip shows the door opening from the other side – people will perceive it as a continuation of the action.

3. Use L-Cuts And J-Cuts For Smoother Dialog

Two cuts that can help to make any dialog in your video a lot smoother are the L-cut and J-cut respectively.

The L-cut requires that you cut your video from the first clip to the second, but continue to playing the audio from the first clip for a short while – before cutting to the audio from the second clip.

On the other hand the J-cut is the reverse, and you will cut to the audio from the second clip while still playing the first clip’s video – and then cut to the second clip’s video a short while later.

Both of these cuts will give you the freedom to cut the video independently of the audio while ensuring that its flow isn’t interrupted. To get the timing right you might want to edit the audio independently of the video and insert it later, and for example could use Movavi Video Editor as an MP3 trimmer.

4. Make Cuts Invisible

Truly invisible cuts are difficult to pull off – but can help smooth transitions a great deal. It will require matching the movement and the visuals of both clips so that they look like one continuous clip, the same way that match cuts and cuts on action do.

One of the more common ways in which this is done is by introducing an element into both clips that hides the view of the rest of the clip. For example someone could walk right in front of the camera at the end of the first clip so all viewers see is their shadowy back, and the next clip could begin with someone walking out from in front of the camera.

Make no mistake it takes a lot of planning and perfect timing to pull off cuts like that, and it isn’t easy – even for professionals.


Implementing the four methods described above can be a bit tricky at first. Now that you know what it takes to cut marketing videos that flow more smoothly however – you can start to plan around them.

At the end of the day however the best way to learn how to cut videos that are smooth is to actually get to work and start doing it. The more videos you cut using the techniques described, the better you’ll get at gauging the right timing to cut your videos.

How to Use Email Automation in E-commerce to Win Big?

Use Email Automation in E-commerce to Win Big
Unlike some might claim, emails are not dead in 2019. They are still the prevailing form of communication for salespeople. As many as 50% of customers also prefer to get offers to their email.

Email marketing is one of the most effective ways for e-commerce companies to attract new customers and retain the old ones. To further increase the returns for your e-commerce business, you can start using automated emails in your email campaigns.

If your email content could use some enhancement, there are editing tools and custom essay writing service that can help you. You will learn to avoid common mistakes and improve your writing skills.

What Are The Benefits Of Using Automated Emails?

Some of the benefits of automated emails are rather straightforward. You save time by not creating an individual email for each customer. You can also target a larger group of potential customers. As a result, you will improve your brand recognition.

Email drip campaigns help you keep your audience engaged by sending automated scheduled emails during a specific period of time. This is a good strategy for reminding potential customers of your brand. In particular, those who are interested in your product or service but are not ready to buy yet.

However, you cannot send the same email to your whole customer base. Instead, you need to divide your customers into segments and send tailored automated emails to each segment. By sending the right email to the right audience at the right time, you maximize the impact of your email marketing campaigns.

Automated emails that are personalized, relevant, and timely have higher open rates and click-through rates. As such, they drive more traffic and revenue to your business.

As of 2018, about 49% of businesses use some form of email automation. The problem is that companies aren’t aware of how effective email automation can be. Another challenge arises when they have to match automated emails with the right audience.

Here are 5 steps for using email automation in your e-commerce business:

1. Make A Plan

The first step for any successful email marketing campaign starts with making a plan. Email automation requires collecting data about customers to understand what is relevant to your customers and what is the ideal time to send your emails.

For example, you could automate welcome emails when customers first sign up. Those who haven’t been active for some period of time could receive automated re-engagement emails. And those whose subscription is close to expiration, you could target with reminders to renew their subscription. To show appreciation for your long-term, loyal customers, you can send occasional thank you emails.

2. Choose Your Email Service Provider

Based on your needs and budget, you have to choose the most suitable email service provider for you. Three categories of email service providers can be identified: free, mid-range, and enterprise.


The free options offer basic functionality but tend to lack proper customer support. They’re ideal for small businesses with close to zero budgets. If your subscriber list is small and not growing at a fast rate, free email service provides could be the best choice for you to get started.


If you’re interested in organizing larger email campaigns and using analytics, you can try the mid-range service provides. For an affordable price, you will get advanced functionality and more flexibility.

If you’re a small or medium-sized company or your business is growing, the mid-range providers could be a good fit for you. In particular, if you’re also planning to expand your subscriber list and reach important KPIs.


The enterprise service providers are for those who intend to make the most of their email marketing and want to have all the advanced functions.

If your email marketing team sends automated emails in high volumes and has hundreds of segments, the enterprise might be your choice. Also, those who need a high level of customization can benefit from this option.
Use Email Automation in E-commerce to Win Big

3. Prepare Your Automated Emails

After choosing the email service provider, it’s time to prepare your emails by setting up the automated workflows. You also need to integrate your website management tools with the email service provider’s platform.

You can establish automated triggers, for example, to send automated emails to customers when they have a birthday or when they abandon their shopping cart. You can also consider creating drip campaigns where you automate a series of emails based on your customers’ responses.

4. Polish Your Emails

It’s a good practice to make sure that your emails are polished. Sending an automated email with plenty of mistakes to thousands of people isn’t going to improve your conversion rate.

When we read a text such as an email, we spend only 20% of the time on processing the content and 80% on moving our eyes around to scan the text. This is why it’s so important to ensure that your emails are easy to read. Try to avoid long paragraphs and sentences and use simple terms and headlines.

5. Measure Your Results

Most email marketing tools include email-related metrics or at least offer the option to integrate it with an analytics software. Using metrics to analyze the results of your email marketing campaigns is important for understanding how people engage with your emails.

You should focus your attention on the fundamental numbers such as the number of visits and customers as well as revenue. These are the numbers that matter to your business and help you measure the effectiveness of your email campaigns.

We hope that these tips for email automation will help you drive more traffic to your e-commerce business and convert your readers into customers. Timing and relevant content are the keys for an effective email marketing strategy. That’s why you should pay careful attention to them when preparing your automated emails.

AUTHOR_NAMEAbout the Author:
Josh Carlyle is a business developer and writing expert Write my essay today, who is experienced in content management and copywriting. Working at Writing Guru, Josh is aware of the latest trends in the digital marketing industry as well as online business. He is always willing to share his knowledge and ideas with entrepreneurs and write for the blogs from the insights of a professional businessperson.

Effective Email Marketing Tactics That Will Boost Your Business Sales

Effective Email Marketing Tactics
Email Marketing is the most effective method to connect with your customers and acquire better business ROI. Managing the email marketing campaigns correctly will lead you to achieve the business goals in the simplest way. Effective email marketing campaigns need to be written to grasp customer attention in busy inboxes. Email marketing is all about building trust and rapport with your prospective business prospects that will encourage the prospects to look into your business through this you can grow your business faster.

Follow these effective email marketing tactics
  • Segment Your Email Contact Database
  • Make Your Subject Line Noticeable
  • Personalize Your Email Message
  • Optimize Email Content for Mobile Device
  • Re-engage on inactive subscribers
Must Read Out! "Double your Profit with these 5 Tips on Email Marketing"

1. Segment Your Email Contact Database

Why do you want to segment your email database?

Every business professionals requirements are different one email might be suited for some people and different to the others.

How annoying is it to receive an email regarding educational services that you are related to real estate business. You can avoid this by segmenting your email lists to the target audience with a relevant message.

Segment your email list by industry, company size, geographical location, and many more depending on your requirements.

Ask your customers how often they wish to receive the emails depending on that create a group and send an email which you wanted to deliver the marketing message.

Using your subscriber’s location to send upcoming event emails can make the attention of the subscribers instead of sending bulk event emails.

The benefit of segmented email contact database is you can deliver your message to the exact audience and run a result oriented marketing campaign.

2. Make Your Subject Line Noticeable

The subject lines are the gateway to your email content to be noticed. From the viewpoint, the subject line is the starting of the campaign. If you fail to capture your audience attention at that moment most probably your campaign ends on there.

Make sure your subject line should be between 35-38 characters long. Most of the mobile devices don’t show lengthy titles. Create an attractive title and try to use the first name of the customer that can grab the customer’s attention easily.

The perfect subject lines are tested to be most beneficial to engage the prospects to read the entire content in the email message.

Customers will pay attention and open your email only if you make your subject line stand out.

3. Personalize Your Email Message

Are you going to spend money to market your products and services to the prospects then make sure you are sending them a quality email message?
  • Ask the Right Questions
  • Build Customer Personal Information
  • Use Location and Time

Personalizing the email message can deliver the exact message that is what your customer wants and it could make the customer feels like face to face interactions.

The simple method of personalization is addressing the recipients by name and customizes your content depending on which industry, company, and location you are targeting. You should write your messages like that you are writing to one person.

Create relevant content that should be well written and provide links for better accessibility and add a call to action button this will increase the engagements.
Effective Email Marketing Tactics

4. Optimize Email Content For Mobile Device

When it comes to mobile-optimized emails use a responsive template and don’t use them too many images. Try to avoid long sentences use to break up text this can decrease customer distraction.

The email is not optimized for a mobile device no matter how valuable your message customers will ignore if they don’t get to the point right away.
  • Make your email design that fits the mobile display to deliver your exact message.
  • Make your email subject line and heading shot and effective.

Creating a responsive email design can engage the user experience. Include a call to action button for better customer engagement and convert that into sales leads.

The email open rate in desktop pc is reduced and mobile open rate is increased. Lead generation will happen through email marketing. Increase the size of links and call to action button and preview your email messages before sending to the customers. The mobile-optimized email message can generate more revenue in email marketing.

5. Re-engage On Inactive Subscribers

Define your inactive subscribers whom all are not interacting with you for a while and create a group of inactive customers. Create a win back an email that can wake up your inactive subscriber.

The primary reasons to subscribers become inactive are they feel company emails not relevant to them. Look at the data and do research what may need to change for the subscribers.

Instead of sending a sales pitch sends useful information to increase your business. Create a curiosity that can grab the attention of the inactive subscribers to re-engage with your businesses.

Why do we want to re-engage the customers? Most businesses can benefit from existing customers. It’s much easier to sell a product to an existing customer instead of selling to a new customer.

Take the opportunity and invite them to fill out some survey so that they can connect with your business again. Re-engaging the customers is worth the investment and you can bring some of the customers back.


Email marketing still remains the best way to get interact with the customers personally and effectively. Email marketing delivers good results continuously if you follow these guidelines before implement and send an email. Update your email marketing strategy and create a message that is personalized for different devices. You can get more responsive customers that will improve your campaign performance. I hope this post will be useful for your business growth in email marketing.

More useful articles:

AUTHOR_NAMEAbout the Author:
I am a Marketing Strategist working with AverickMedia a leading provider of b2b marketing services and business mailing lists across the USA and global markets. I have challenged myself and focusing on the things which I am passionate about. I like to share my knowledge with others as well as learn from others.

Content Authority: How to Become the Expert in Your Field

Content Authority: How to Become the Expert
Neil Patel is an authority in the field of content marketing – one whose websites, blogs and advice other marketers follow on a regular basis.

How did he get this status? Certainly not overnight. While he always had an entrepreneurial spirit (and several failures), it took a while to find his niche. Once found, however, he progressively became more well known until he is now considered by Forbes to be one of the top 10 marketers.

So, how do you become an authority in your niche? Again, not overnight. But there are several steps that you can take to gain this status over time. The key is to be patient and build your authority slowly by providing value to your audience over time – enough value that they come to see you as an expert.

1. Find A Big Relevant Problem You Can Solve

You may have a great product, but you do not become an expert by continually talking about that product or adding additional related products. While your product may solve an immediate problem for your target audience, it does little else. Research the bigger problems your audience has and find one or two that you can give advice on or resolve for them. Repeat this process over time, and you will gain a following that will come to see as the “go to” person.

2. Focus On A Small Segment – Micro Specialize

You cannot serve the world. You must identify very specific expertise that you have or want to develop and stick with that. Dave Ramsey has expertise in finance. He does not venture out into life coaching – that’s for Dr. Phil.

If you are an interior designer, you have lots of options for developing expertise. Perhaps you want to focus just on walls, or floors, or window treatments, fabrics, etc. Choose a micro sub-niche and become the authority.

3. Educate Your Audience In Several Ways

You have a blog and you post every week, focused on your micro-specialty. What else can you offer your audience? Can you create a podcast? Can you create an e-book and offer it for free? The more separate and unique venues you can use the better.

4. Branch Out To Unusual Places or Rub Elbows With Related Experts

If you are a freelance writer, you may have a specialty in copywriting for online businesses. You may want to get your name “out there” as an expert in writing. There are a number of review sites that evaluate online writing agencies. Research some of these agencies and submit a number of custom writing service reviews to these sites, focusing on those that offer copywriting services.

If you are a gardening expert, find influencer blogs related to landscaping. Begin to follow those blogs and participate in discussions. Over time, the blog owner will come to know your name. At that point, you can ask to re-post one of their posts on yours. Ultimately, you can submit a post of yours and request re-posting on their blog. As your name becomes associated with these other influencers, you develop a reputation as an authority in your niche.

5. Write Articles For Trade or Professional Journals

Rejection is never fun. Be prepared as you begin this effort to receive some rejections. But stick with it. If you can eventually become a regular contributor, your reputation will continue to climb. And you can refer people who visit your site to these articles that you have published elsewhere.

“When followers see that your expertise is valued by other authorities, you become one too,” shares Sam Mays, content editor at GetGoodGrade.

6. Write A Book

Most authorities ultimately do this, even if they have to self-publish. Your book need not be long, but it should focus on the problems your audience has and your solutions for those problems.
There is a boost in status once you have published a book.

7. Get Thee To Seminars And Conferences

Pick one or two venues that hold events on a regular basis. Start small, submit proposals for presentations, and gradually work your way up to larger, more recognized events. If you can land a gig as a workshop leader, a member of a panel, etc., you will become a recognized authority within your sector.

8. Seek Out Interviews

This is a step not for the faint of heart. You have to be aggressive and consistent in your pursuit of interviews. Contact radio and podcast hosts in your sector and sell yourself.

If you have a book under your belt; if you have presented at workshops, seminars, or conferences; if you have unique value to give to others, you should be able to prove to a host that you are a good fit for his/her show.

9. Promote Your Accomplishments

Use every platform you can to share your accomplishments. This means your website, your blog, and your social media accounts should feature the problems you have solved, as well as your accomplishments and recognition. Point your readers to those accomplishments with links to your book, videos of presentations, articles in trade publications, etc. “As you do these things, you trigger greater trust on the part of those who follow you. And as that trust is developed, they are far more prone to refer their friends and colleagues to your content,” explains Sienna Sheehan, head of the marketing department at Best Writers Canada.

10. Bring Passion To Your Specialty

Becoming an authority takes time and persistence. You cannot maintain that persistence unless you are passionate about your specialty. And that passion cannot be acquired – it is something that you must have internally. Others know when that passion is missing and will not be drawn to you. Take your passion, follow these nine steps/strategies, and witness your growth into an authority that others recognize.

AUTHOR_NAMEAbout the Author:
Natalie Andersen is the chief content writer at Studyclerk.co and enthusiastic blogger. She believes that everyone’s life has to be the result of the choices they make but a helping hand is always welcomed. You can connect with Natalie on Twitter and LinkedIn.

5 Cost-Effective Ways To Grow Your Business

Cost-Effective Ways To Grow Your Business
Business growth and expansion are the two main goals of almost every entrepreneur and business leader on the planet. And rightfully so, as growth brings with it numerous perks and benefits ranging from long-term solvency and financial security to creating new job opportunities for the top talent in your industry. Quite simply, the growth of your company will allow everyone to prosper, including you.

However, we need to be realistic when approaching the subject of expansion and acknowledge the fact that growing a business is not as easy as many business leaders would like to believe. It takes careful planning, months of preparation, and timely execution in order to effectuate a growth strategy that won’t backfire over the course of years and decades. Let’s break down the most cost-effective ways to grow your business while future-proofing it in the process.

Research Growth Opportunities

As an entrepreneur and CEO, you should understand better than anyone that knowledge is power in the modern business world. With it, you can unlock the potential for quick and effective expansion, but without it, you will inevitably fail in your endeavors. With that in mind, your first order of business is to stop dreaming of expanding your business and start researching growth opportunities.

You can start by digging out your old SWOT analysis and redefining it accurately represent your current brand position in the competitive arena. Have your maximized or diversified your strengths? Have you minimized your weaknesses? Are there viable opportunities in the current socio-economic climate and what are the threats that might hinder your project? These are the basic questions you need to answer in order to gain a more detailed overview of the competitive landscape.

Invest In Automation And Smart Software

It’s a tech-driven world out there, and there is simply no excuse for not investing in business software and automation to maximize performance and minimize financial expenditure. After all, you’re in the business of making money with minimal loses, so why keep wasting financial resources with traditional methods if you can automate menial tasks, expedite complex processes, and reduce financial leaks across the company.

By investing in business automation tools such as chatbots for your customer service department, a comprehensive CRM platform for customer retention and sales growth, and even complete employee management software for better productivity in the workplace, you can easily minimize financial churn over the long term. Business systems might seem expensive at first glance, but their long-term benefits far outweigh the stress of the initial investment.
Cost-Effective Ways To Grow Your Business

Maximize Growth By Franchising Your Business

There is no denying that expanding a business is financially taxing, which is an understatement at that. The challenges of procuring new office spaces, researching potential markets, opening new departments, obtaining the necessary equipment, and attracting the best local talent are, to say the least, financially cumbersome. Yet, for some reason business leaders keep following this tradition expansion formula.

Needless to say, this is not what the most successful CEOs do. The top CEOs focus on franchising their businesses. Some of the top franchises to own nowadays are the ones that offer support and guidance to their franchisees, which is far more affordable than doing all of the heavy liftings yourself. Instead of expanding into unfamiliar markets yourself, allow local aspiring entrepreneurs to approach you and buy the rights to your franchise.

They will take on the challenge of establishing a successful business in their area, and you will act as their guide and mentor during the entire process. Remember, successful expansion is about minimizing effort and financial strain, so consider other routes instead of the traditional grind.

Allocate Funds Towards Marketing And Innovation

So many business leaders get caught up in the daily operations of their companies that they completely forget to allocate funds towards marketing and product innovation. These two are the essential components of every growth strategy, so it’s time you redirect some of the cash flow towards them.

Marketing, especially the digital kind, will allow your company to build its authority in the industry and improve customer engagement, conversion, and retention. On the other hand, innovation is an excellent way to broaden your offering and thus remain competitive. By driving innovation and marketing it to the masses, you can drive new business to your company and boost the sales cycle as a whole. In turn, growth will swiftly follow.

Focus On Building Your Digital Presence

Speaking of digital marketing, it is one of the most powerful ways to grow your brand without large financial investments. Once the words spread of your brand across the online world, your brand will start experiencing growth in the form of higher website traffic, higher CTR, better brand awareness, and of course, improved conversions. Growth can mean many things in business, and focusing on digital growth is a surefire way to boost your growth strategy as a whole.

In Closing

You might be dreaming of growing your business and expanding it into new markets, but it’s important to keep yourself grounded and realize that only careful planning and timely execution will allow your achieve your goals. So, get ready to do some work and use these cost-effective tips to grow your company in an efficient and effective way.

Myths About Making Money Online You Shouldn’t Believe

Myths About Making Money Online
Make money online? Is it even possible?

Those are some of the questions you keep asking yourself every day.

But honestly, it’s a dream come true. You can stay in your house, wear your pajamas, work when you want without anybody bossing you around, and still make hundreds, or even thousands of bucks every month. Sounds interesting, huh?

However, if you are still skeptical about making money from your mobile phone and you believe there is no way that anyone can make money without waking up in the morning, hurriedly taking a shower, and getting to an office or business premises by 7 or 8 am, you are in for a rude shock.

The truth is that the internet is full of opportunities, which have only been taken up by a few individuals thanks to the misconceptions and misinformation surrounding it. As a person who has built a lucrative online career for the past three years, I would like to clear the air about some myths that are keeping people away from digging up the online gold mine:
Must Read: 5 Brilliant Ways To Earn Money Online

It's A Get-Rich-Quick Scheme

You have just realized that a friend of yours who you went to school together has bought a mansion and is driving a high-end vehicle, and you decide to enquire where he got all the money in a short time. You do your investigations and discover that he works online. You choose to give it a short. But a few months into it, you realize that it's a job like any other. You are not making millions in a day! You realize that you have to take baby steps before you reach where you want to be.

People believe that when working online, you just perform a few simple tasks and voila! You receive your money. But the truth of the matter is, regardless of what you want to do, whether its writing, transcription or running an e-commerce store, you need to work hard, sometimes harder than people working online.

The take-home point is that working online is not a get-rich-quick scheme. It is a profession that should be treated with the seriousness it deserves. If you cannot deliver pure gold to your clients, rest assured that you will not last long in the ever-competitive digital market.

Anyone Can Earn Money Online

Sometimes, I tell people that I work online, and some will dismiss me saying, “you are lucky, making money there is easy.”

To avoid an argument, I will nod in agreement and say, “That’s true!”
Myths About Making Money Online
But deep down, I know that this is a myth that should escape people’s minds. Look – everyone has the potential to make money online, but not everybody has the will to exploit it. In fact, some studies have revealed that a lot of people who try making a fortune online end up making nothing.

As mentioned earlier, you don’t just wake up, click a few buttons in your mobile phone or laptop and make some bucks. You need effort and hard work, and that’s what most people luck.

To earn money with money making apps such as Swagbucks, CashPirate, Fronta, iPoll, Field Agent, ShopKick, Streetbees, Curious Cat, Citizen me, Feature Points, Roamler and Foap, you will need to do thorough research, learn how they work, and of course, prepare to work extra hard!

It’s All A Scam!

If you work online, then you can relate to this rather obvious statement – I can’t work online, it’s a scam!

While we cannot dispute the fact that there are some online opportunities which are geared towards conning people of their hard-earned money, we also need to appreciate the fact that there are some legit jobs out there which can give you clean money.

Therefore, it’s time we stopped treating online jobs as a scam and do thorough research before getting into the digital sphere looking for jobs.

Working Online Is All Fun And Games!

When you tell people that you work from home, some of them will perceive you as a ’couch potato’ or a ‘lazy lad’ whose work is to sit down, play games, eat junk foods, and watch movies all day!
They tend to believe that all you do is relax whenever you want, and get paid at the end of the day.

Even though people who work online have a high degree of flexibility, that doesn’t mean that all they do is have fun.

I can assure you that there are days I work more hours than a regular employee. In fact, as I write this piece, I have already worked for 8 hours, and I will not stop until I have achieved my daily target!

People need to learn that online work is work. People you see living a high life as a result of working online do a lot behind the curtains, and they need to be recognized as professionals who contribute greatly to the economy.

Try them out, and best of luck in your work!

AUTHOR_NAMEAbout the Author:
Duncan has been in the writing profession for a decade now. He has great experience writing informative articles and his work has been appreciated and published in many popular publications. His education background in communication and public relations has given him a concrete base from which to approach different topics in various niches.
Find Me On Facebook | LinkedIn

What Will Android Look Like In The Next Five Years?

What Will Android Look Like In The Next Five Years?
Well! We all are familiar with android almost every person who owns a smartphone today has Android running on his device. Google launched android way back in 2008 with a hope of creating a user-friendly and stable operating system for touch screen based smartphones. However, today android has gone past that initial thought that germinated it. Android TV for televisions, Android Auto for cars, and Wear OS for wrist watches are some of the extensions of Android that Google might have not thought for when it launched the Android.

From the day it was launched android has only seen growth. The upward trajectory hasn't stopped and many versions of Android have been launched such as KitKat, lollipop, cupcake etc. What was supposed to be an alternate mobile experience is now running on around 88 percent of all smartphones.

Talking on the business front almost all the popular e-commerce entities and businesses have an Android mobile app as the chief source of customer interaction. More and more firms are looking to hire an Android developer to get the app developed for their businesses. Android’s popularity in the business domain can be substantiated by the very fact that firms look to hire android developer when the idea of having an app for their business surfaces.

As an Android lover, if you have thought that you have seen it all in the path of its growth then you are totally wrong. Google is not sitting idle, cashing on the success of Android. Yes, Google is working for the advancement of this amazing mobile Operating System (OS).

Ever thought what would be the future of Android or how it would look in the coming 5 to 10 years. Well, if you have thought about that (or even if you haven’t) then to give your imagination and curiosity a taste of actuality we would discuss the future of Android right here.

So, carry on reading as you are about to get into the future of what your popular OS would be like. Let’s get on the way.


The interface is something what we usually interact with while using android on any smartphone (or say on any of the devices). The user interface or the interface is the platform through which we give commands, to the smartphone's display. As you have already noticed that every time there is an update for Android it comes with an enhanced mechanism for an interface which provides a better experience and a more user-friendly interface.

So, in the coming time, you can expect a more refined and enhanced user interface that can go beyond that face detection mechanism. Maybe something that can understand your gestures and operates accordingly.

Artificial Intelligence (AI)

Artificial Intelligence (AI) is something we have been hearing more often than not. AI refers to the ability of a machine through which it can learn itself and make decisions just like humans do. AI is in the initial stages of its public use and what we see and use is just the beginning. When I say we are using AI then I want to highlight apps like Google assistant
What Will Android Look Like In The Next Five Years?
In about the next 5 years the Google Assistant is going to be so good that people won’t even need a living being as their assistance as they will have Google assistant up for the task. Android’s Google has the potential to become the backbone of everything on Android. Even today Google assistant is good enough to make phone calls, to set a dinner reservation or to stitch together multiple exposures to make the best photo possible, so just imagine what it would be capable of doing in 5 years from now.

It’s not just Google assistant , you might have heard of IOT (internet of things ) which is basically setting up a connection between everything you have around you such as your refrigerator, air conditioner, mobile phone, your television set, car and every other thing that can optimize and has unknown amount of benefits. Well, here Amazon is the one who has taken lead by its project called Alexa which is opened to third parties.

Augmented Reality (AR) And Virtual Reality (VR)

When the words Virtual Reality (VR) and Augmented Reality (AR) come to our mind the first thing that comes to our mind is high-end games. However, Google has a vast application for this technology, but don’t confuse yourself with AR, VR and vice-versa.

Augmented reality and virtual reality are like 2 faces of the same coin. Augmented reality layers a virtual world in the real world and virtual reality is like a total simulation that creates a virtual environment for the user and has nothing to do with reality.

Google has already designed its own software framework for this technology. That’s in addition to making it more compatible with its recent juggernaut Google pixel, just what it would be like after its been completed and available for commercial purposes. It’s not just limited to a smartphone this technology is also used in the medical field where it is used to diagnose human cells and find out the ones that are infected. If this technology becomes commercial it’s going to change the way people live.

Potential Replacement

“There is always someone or something better”. Well google for a long time is working on an operating system that is potentially said to replace the android system in the future, however, there is no announcement for it. This operating system is called fuchsia and is based on a new microkernel called "Zircon" rather than Linux Kernal which is used by Android and Chrome OS. Zircon is a small operating system which is intended to be used on embedded systems. This upcoming operation systems application is written with flutter which enables cross-platform development options.

Well, we hope that by know your curiosity might have settled and you have got the answer to the question with which we started our discussion. To conclude the discussion we can say that android is in the process of evolving itself. The plans are ready with Google and the work on its future outlook is already underway. For the time being, we can assume that the future Android would look far better than it uses to look 5 years ago and we can also say be sure that it is going to be more user-friendly after 5 years. “Android for sure will change the way we see and look at the world around us “.

For more such exciting content stay connected with us and feel free to share your thoughts in the comment section below.

AUTHOR_NAMEAbout the Author:
Denny Kelly is a Marketing Manager at AIS Technolabs which is Web design and Development Company, helping global businesses to grow. I would love to share thoughts on enterprise android app development and Game Design Development etc.
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A Definitive Guide On Optimizing Content To Boost Website Ranking

Optimizing Content To Boost Website Ranking
Having an online presence is of primary importance nowadays. For this, the website should have content that directly addresses the need of the audience. This is the only way that makes the audience trust your website which ultimately increases the popularity of your brand.

However, there are so many websites available on the internet that deal with the same set of services and yet everybody claims that they provide the best one.

In such cases, the reader chooses to visit only that website which has a better ranking on the SERP. In short, a website which has mastered the art of Content marketing.

Now the question arises, how content marketing should be focused that would attract a reader to your website and boost its rank?

There are so many content writing and marketing agencies that work in content optimization. Many experts have claimed to formulate procedures for better content marketing skills. Let us analyze the most suggested tips that make a website rank better.

Find The Low Performer

If you know the basics of Search Engine Optimization, then you are familiar with the techniques of website optimization. Before you indulge in creating fresh content for the website, analyze if the previously posted blogs and articles are doing well or not. You can get a simple idea from the page rank while searching the specific keyword.

Attaining the first rank is definitely the goal of all the website holders, but the first 3 ranks are considered optimal to catch the viewer’s attention. Although some content marketing experts say that the first 5 ranks are the best. So, if your article lingers on positions below these ranks, then you have found the low performer of your website.

You can also make use of various online tools that determine the rank of the page. Moreover, they can also tell if the article has slipped in position or has gained popularity.

Content Optimization

The most important part begins now. You may have ample knowledge about the subject, but it would not reach the users until you optimize it according to the search engine. The content marketing companies suggest that after you have found the low performing article, you can work according to the following discussed method.

1. Re-analyze Your Weak Article

Dig out obsolete information from the post and replace it with the most updated one. Technology is updating with every moment. For effective content marketing, highlight the recent updates and omit the old information from your post as a reader is inclined towards reading about the current happenings.

You should also take care of the helping images that you have added on the page. Always add compelling images that motivates the reader to roll over the information with much enthusiasm. Also, update the “alt tag” according to the keyword, if necessary, as alt tags play important role in content writing and its optimization.

However, if you do not want to omit your previously researched and written article, you can highlight the recent updates in your post and still keep the older versions of the technology. This is a great way to keep the readers engrossed in an article where step-by-step updates are compared.
Optimizing Content To Boost Website Ranking

2. Write A Thoroughly Researched Article And Complete The Missing Links

You might not have put all the related information in your article. Thus, not many people would be finding your article self-sufficient. Whenever you are attempting any informative article regarding any issue, first of all, update yourself with the concerns of people related to that matter.

You can follow forums and many questions and answer sites that let a person directly raise his concerns. While using those questions as a starting point, write the articles so that those questions are answered automatically.

When you are re-addressing your article, then complete the missing links and talk about the latest happenings about the things. You can also check what your competitor is writing about that has made their ranking sore in the crowd.

3. Check Whether Your Article Is Easy To Read And Is Stuffed With Keywords

A person, who is an expert in content marketing, knows how to mold the sentences so that the keyword insertion looks natural. Also, adding too many industrial jargons may become too confusing for the reader and people would not really want to keep a dictionary on while reading your article.

The article for content marketing should be structured in such a way which makes it easy for the reader to understand it and have a lasting impact on his mind. Eye-catching headlines can help you in attracting many heads; however, keeping them motivated towards reading the full article is a herculean task.

So, try and be as natural and informative as possible while writing your piece. You can also use Google keyword planner and other such services to find the high-performing keywords for your product and incorporate them in your article. This is a sure shot method to gain popularity in the virtual world.

4. Add Live Examples And Case Studies

Another powerful tool that content companies use to amp-up their article is by using live examples in their articles. This is because people love taking notes about the experiences of others. Moreover, a recently conducted case study can help you imply your motive of writing the article to a greater extent. If you have already written one in your old article, then replace it with a new one, if any. Or, you can just modify your sentences to include more impactful words and highlight the conclusion more.

Quick Tip: Add a time-stamp to your articles so that the viewer knows that it has been updated with current information and they will read it and share it. Your website’s rank will improve if your words are circulated and read widely on the internet.

If all these steps are diligently followed, then your low ranking article can become the talk of the town. As you proceed systematically, the flow of your article will keep the viewer’s attention intact and this will decrease the bounce rate of your website. This is what most of the content companies are up to. In the end, providing a clear cut picture to the audience helps in winning their confidence and boosts your page rank.

AUTHOR_NAMEAbout the Author:
Preaa Sharma is working as a content marketing head at Content Elites. She has 5 years of experience in content writing and had her articles published at high authority websites. You can follow her company on Facebook and Twitter.

Top 5 Wordpress Plugins To Boost Your Website Traffic

Wordpress Plugins To Boost Your Website Traffic
Building a website today is easier than actually knowing how it is done. The basic layout of any website is quite predictable but what makes it stand apart from any other web presence, are web plugins. Web plugins are an integral and essential part of any website and installing them on your website has immense value for the owner.

Web plugins are basic mini-programs that can be easily installed on your website. Doing this will add some effect of the same, on the functioning of your website. Depending on the functionality of a plugin, it might be available free of cost or at some value, for a premium version.

Most of us do not know and understand the need for web plugins. As we all know, however, the internet is designed to work on the groundwork of some codes. Since all of us are no web developers and do not understand the system of coding at its deepest levels either, it is impossible for us to increase the functionality of our website on our own. This is where the role of plugins falls in. Their job is to improve the functioning of a website and offer a reliable user experience, without the need to delve into the coding aspect of such functionality.

The use of plugins is pivotal in driving more traffic towards your website, since they improve the ranking of your website on a search engine, impact your earnings from your website and drive more subscriptions from users. Depending on the function of each plugin, your website could improve manifold and boost the resulting traffic on your website.

Let us take a look at the top Word Press plugins today, which can help you reach your targets.

1. Social Warfare

The plugin which has been originally built by several social media marketing experts helps in driving more traffic to your website through increased social shares. As opposed to common conception, Social Warfare does not slow down your website or impact the appearance of your website negatively. This is one of the most common problems with most other social sharing plugins. For the best sharing experience in a beautiful manner, use Facebook, Google+, Twitter and other sharing options, use Social Warfare, which has added great functionality to most users. The plugin allows you to choose the top social networking options which you would like to include on your website and also choose where they show up. You can also showcase your most popular posts, based on the number of shares they have received.

2. Revive Old Post

Do you feel that your old posts are of no use after some time? Then this is the plugin that you need to add to your website. This plugin literally keeps your old posts alive by sharing them automatically and driving traffic to your website through them. Once this plugin is set up on your website, you will never again have to worry about your old posts. With this plugin, you can maintain a custom sharing schedule, picking out the hours, days and blog posts that you want to be shared. This can also be attuned to different social media channels, depending on your sharing schedule. The plugin also allows you to customize your social shares and share your old blog posts to multiple accounts.

3. PopUp Domination

Want to convert mere leads into actual customers and increase your sales? This popup software is the answer to your question. With dedicated email themes, countdown themes, exit popups, popup triggers, on click popups and much more, this little plugin can make all the difference and bring that much-needed change in your business journey. With this popup generator software, you can create perfect, sharp, visible and responsive popups, which will find a friendly place with your customers and make it more comfortable for them to engage.

4. W3 Cache

The task of the W3 cache is to improve the overall user experience of your website. This is done by increasing the performance of the website, reducing the time that it takes to load a typical page and more. The plugin makes use of a dedicated content delivery network through integration and employing best practices for this purpose. Some of the marked benefits of using this plugin include improvement in the search engine result page rankings, most importantly for mobile websites. There is a tenfold improvement in the performance of a website, as measured by Google page speed after it has been completely configured. As the performance of the site improves, so does the rates of conversion, which affect the overall ranking of a web page on the search engine’s web results. Through browser caching, there are repeat views of the web page, which goes a long way in enhancing the ranking of the web page. Even the corresponding web pages begin to respond faster, which allows quick interaction between them, by the users. The page loading time reduces significantly, increasing the flow of visitors to the web page and enhancing the views of a web page by users. The overall web performance of the website improves and can stand the test of time during high traffic visit as well. With the help of HTTP compression, there is a considerable saving of bandwidth. Robin Smith, a programming expert at TopAssignmentExperts, says “W3 cache is a complete framework in itself, doing an excellent cache plugin job.”

5. Google Keyword Planner

Aided by the Google Ads tool, this is an enhanced experience for people who need to advertise for building a new search network campaign. This plugin allows you to search for new keywords and also observe how each of them is expected to perform. At the same time, the plugin also allows you to choose from among various competitive bids and different budgets that you can work with, for your campaign. It has the relative benefit of accomplishing the task of searching for research keywords and obtaining historical statistics and traffic forecasts. It can be used by signing in to a Google account and using the plugin option.


Understanding Word Press plugins might not be easy in one go but it is definitely possible to use them gradually and integrate them with the web design of your blog or your web pages. They can revamp the user experience that a person, visiting your page may derive and in turn, lead to a better web presence for you and your business. There are thousands of plugins available on the internet that you can use and experiment with. As long as you are sure that the plugin you are using is legit and comes from a trusted source, do not shy away from using it on your website. Chances are that it might be the only change that your web presence might be asking from you, from a very long time. As you include more plugins on your website, watch how it enhances the web speed of your page and delivers the best results. However, make sure that you do not overboard the bus since it might have some negative impacts on your web page too.

AUTHOR_NAMEAbout the Author:
Amy Bella is a freelance writer and an SEO expert. She can be reached at TopOnlineAssignmentServices. She loves sharing knowledge on various websites and online magazines. She is a part time e-learning consultant as well. In the past few years, she has helped many organizations on various projects.

Skyroam Solis - For The Traveler And The Cybernaut In You

Skyroam Solis - For The Traveler And The Cybernaut In You
Ever planned for travel abroad and finally dropped the plan because you couldn’t stop from being connected to the internet? Restricted yourself from bungee jumping the High Steel Bridge because the social-media-addict inside you, couldn’t manage a day without WIFI?

Skyroam has come up with a perfect solution for all the internet-addicted travelers and students. Skyroam Solis is the ultimate connectivity companion for those who only dreamt of perfect travel experience. It is 4G LTE Global WIFI Hotspot and Power-Bank.
Don't Forget To Check out! "Mobile Signal Booster - Voice150 sq.m. [Review]"

Advantages Of Skyroam Solis

Skyroam Solis has an edge over its rivals due to its several advantages as given below:
  • Powerful Charging - The device has an embedded 6000 MaH power-bank and the latest USB C-connection.
  • Smart And Simple -The biggest highlight of the device is the WIFI reception over 130+ countries without the use of any SIM Cards.
  • Shareable - More than 5 gadgets can be connected to the device at a time.
  • Blazing Fast Speed - Fastest 4G LTE WIFI Speed can be enjoyed with the help of this device
  • Portable Global Smart Hub - A variety of devices including phones, laptop and, IOT Devices can be connected online at any rate.
  • Long Lasting - 16+Hours of battery life is a dream come true for anyone whose passion is traveling.
Moreover, the device offers the highest quality experience and the sleek model is easy to carry. You have to pay only for the WIFI that you use. The travelers can save a lot on their roaming charges across different countries.

How To Use Skyroam Solis?

To connect to the device, first, connect to the hotspot and then you’ll be directed to the capture page that helps you to manage the device settings. The battery life of the device is appreciable and is most favorable for usage in a travel group. The users of the device have testified that the device works even in the isolated areas and also in the city centers.

Is Skyroam Solis A Necessity?

With the reduced cost of the device, its high speed of connectivity, and user-friendliness the device is a must-have for travel-lovers. However, there are several network policies offered by the governments of different countries which provide free international-roaming. As travel policies across regions are becoming more tourist-friendly, it’s a question on how long will the device remain in the market. With future enhancements, I hope the product will stand unique in the market.

Who Needs Skyroam Solis At Most?

Adventure travelers, tour-guides and solo travelers would need the product mostly. Be it cruising on North America’s southernmost navigable fjord or immersing yourself in the French-speaking Quebecois culture, or camping with a herd of caribou, Solis would be a perfect partner, helping you in connecting with your team, capturing and transferring the moments for a lifetime or communicating in case of an emergency.

Though for travelers, adventure is a not-so-frequent journey, for adventure tour guides it’s a routine. For those who are born with a love for adventure, adventure courses are offered at various colleges across the United States including the Virginia Technology University, State University of New York, Cortland, Appalachian State University, Boise State University and many more. Thecollegemonk is a one-stop source for all your adventure-course queries in the United States. Usage of devices including the Skyroam Solis has today become part of the curriculum for most of the adventure courses.

Travel Routers Which Are Currently In The Market

Few of the other travel routers mostly recommended by travelers across the globe are as given below.
  • TPLink N300 Nano Travel Router supports 300Mbps speed. This simple router has a simple plug and a play solution that currently works. The device can be powered by a USB and can be powered by an Ethernet port.
  • TPLink N150 Wireless Portable Router offers lesser features as compared to N300, the speed of connectivity is slower than 150Mbps.
  • RavPower FileHub PLUS offers a 300Mbps network, offers a 6000 mah battery, an SD card reader, a USB Port, and DLNA Compatible media serving capabilities.
  • RavPower Filehub is smaller, cheaper and has lesser features than RavPower Filehub PLUS.
  • GL.iNet GL AR300M Mini Travel Router is one of the best value routers supporting VPN Credentials

Never Stop Travelling!!

This report was for the traveler and the internet-addict in you. With technology advancing day by day and the world converging itself into a global village traveling isn’t a burden. Travel for your soul. Browse for your brain. Think of your heart!!

Best Pro Tips To Become A Better Android Developer

Tips To Become A Better Android Developer
Building Android applications require profound information on programming and design. It is essential to break the learning process into pieces when you are approaching for any new programming language. If you're a web developer officially, vast numbers of the ideas and advancements engaged with Android development will be analogous to things you know – even though building apps for mobile devices regularly requires the authority of various more nuanced ideas. Because Mobile devices have smaller screens, small processors, and – on account of Android – a wide range of manufacturers, Hire Android App Developer who knows to keep code adaptable and represent an assortment of client situations.

So what does it take to wind up an Android developer? Check out the list below.
Don't Forget To Check out: Best Interesting Android Facts You Didn’t Know


Java is one of the essential parts of Android development. For the individuals who have increased a large portion of their coding experience in languages like JavaScript and Ruby, there can be an expectation to learn and adapt when getting Java out of the blue. Java, like JavaScript and Ruby, is object-arranged, but it is additionally stricter about the manner in which it handles information types. Developers must be significantly more astute with their code, characterizing the sorts of information their applications intend to work with, and all the more cautiously distributing rare memory resources. "You can't bear to have ambiguity in a mobile domain, and Java ensures that there's no disarray about what every segment of your application is attempting to do.

2. Comprehension Of XML

XML was made as a standard method to encode information for Internet-based applications. It is an organized markup language, imparting numerous features in like manner to HTML – you may perceive the calculated sections, the and label types, and the profound settling of components. If I say in a simple way then it means it allows the flow of data between a device which is easy to reliably In the Android world, developers use XML to make formats that fill in as the fundamental UI definition for Android applications. Developers can likewise compose Java code that modifies format components once the application is as of now running, similarly that web developers use JavaScript to alter the components in their website at runtime, but acing the nuts and bolts of XML is an essential skill for Android developers.


SDK represents Software Development Kit, which, however, it might evoke pictures of a satchel brimming with secret agent tools, is in reality only an extravagant name for a lot of pre-bundled code. The Android SDKs are modules of Java code that give developers access to gadget capacities like the camera and accelerometer. One key part of the Android SDK is a library called Gradle. Suppose that you need to integrate Facebook with your application. You would download a code library (or SDK) from Facebook, and after that reveal to Gradle that you're utilizing it, so when your application gathers, your code remains efficient. New Android developers will invest quite a bit of their energy finding how the different SDKs for Android can be sorted out in different approaches to assembling an application.


The integrated development condition (IDE) of decision for Android developers is called Android Studio. Android Studio is based over the all-around regarded IntelliJ IDE, and it accompanies extraordinary out-of-the-container bolster for a significant number of the most widely recognized Android SDKs. Android Studio likewise features vast amounts of the abilities developers expect of a full-highlighted IDE. Code consummation helps make auto-complete proposals as you type. Code debuggers let you venture through your code to identify the wellspring of mistakes. There are considerably further developed tools like memory and CPU monitors, helping developers ensure their code will keep up elite on a mobile gadget. Android Studio is an absolute necessity have for the Android developer.


As an Android developer, you'll likely need to interact with numerous different services. For instance, you might need to enable your users to get to a logbook from outsider services or check the share trading system. Numerous organizations offer APIs and will let you know precisely how to question them for information in a reliable, secure manner. While you're allowed to interact with any current API, Google additionally makes it simple to associate with their very own APIs from your Android application. For instance, you can without much of a stretch use Google APIs to screen the location of your users, let them look for local places, and reference a map from inside your application. You'll need to get happy with investigating the subtleties of different APIs and perceive that no two APIs are similar.


If your application handles a lot of information, its majority presumably won't live on your gadget at some random time. Instead, your application will probably interact with a database living outside of your telephone. Cloud administrations like Firebase or Parse give straightforward APIs to store information in the cloud and make it accessible crosswise over devices. These stages additionally regularly give Java libraries that you can plug into your application, making it simple to reserve a portion of the information on the client's gadget. This synchronizing of data between local storage and remote database is essential if you need to give users a chance to utilize the application when they're disconnected. Another approach to store information locally is through Android's worked in help for using SQL to interact with an SQLite database. However you handle information in your application, you'll have to investigate and see how databases function, and the approaches to the inquiry that information and use it in your application.

AUTHOR_NAMEAbout the Author:
Alex Jone is in a HR and Recruitment at Alliance Recruitment Agency- an IT Recruitment Agency. He specializes in helping with international recruiting, Hire Android App Developer, staffing, HR services and Careers advice service for overseas and international businesses.
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