Today's customer has the luxury to choose from various options, and they prefer a personalized and user-friendly experience. Meeting the buyers’ expectations promptly helps in achieving the targeted business growth.
If you have a multi-channel business, you need a unified e-commerce system like SuiteCommerce for seamless operations and enhanced customer services. It shall help your business create its brand while crafting a consistent cross-channel experience for each customer. The integration of various applications on one platform backed with a real-time update drives growth with customer loyalty and brand recognition.
Conventional businesses are typically equipped with legacy systems that may lack cross-channel functionality and real-time details. Redundant data does not give clear visibility and may create a gap between customer orders and actual inventory, which can cause delayed deliveries and disgruntled customers.
SuiteCommerce provides an integrated commerce solution that enables businesses to connect e-commerce and in-store POS with order management seamlessly, customer service, inventory, merchandising, marketing, and ERP/financials. It supports B2B as well as B2C retailers to identify and achieve maximum performance.
It also helps perform the usual business activities more effectively and efficiently with these features and functionalities:
Centralized Depository
The cloud-based infrastructure integrates multiple business applications and creates a common depository for all data about inventory and customers. This helps in streamlining business operations while creating a brand image.Understanding Your Customer
Unified e-commerce adds value to your business strategies by making available all customer information in one place. Knowing about your customers’ historical purchases and their feedback across all channels enables understanding the customer better and making their shopping experience more enjoyable. It also helps to have increased customer engagement, which in turn creates customer loyalty.Inventory Management
A centralized inventory management system helps keep a proper track of purchases, sales, purchase return, and sales return. It also gives a real-time update of inventories across all channels and supply chains.A customer may choose to place an order through the web, POS, mobile, kiosk, or even the call center. The ability to address all orders across different channels in a timely fashion helps increase customer delight. SuiteCommerce enables you to have an overview of inventory, which supports faster processing of orders and maintenance of adequate inventory levels.
Growth Beyond Boundaries
Globalization has made the world flat, removing geographical boundaries. Venturing into different countries can be comparatively easy with an integrated e-commerce system.As per Statista, Australia’s e-commerce revenue is expected to have a CAGR of around 6% from 2020 to 2024. Further, cross-border e-commerce purchases are also expected to increase to 14% by the year 2024 gradually. A huge market can be tapped and explored with the help of a cross-channel integration system.
Multiple Devices
SuiteCommerce helps create user-friendly shopping experiences across various devices such as laptops, desktop, smartphones, and tablets by managing only one platform. This ease of accessibility helps to explore a larger customer base.Hence, as seen above, this platform seamlessly merges with your business and helps your business flourish by creating user-friendly and personalized customer experiences.
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